My partner Bill Whitmire went to Photoshop World over the weekend, and he came back all pumped up like an evangelical after a missions trip.
Bill attended one seminar with Doug Sonders, a 30-year-old who does some amazing work with amazing people. Man, I’m jealous.
Sonders has the attitude that he wants to share his secrets, because frankly, they aren’t all that secret. They are inspirational. Even if you’re not in the photography field, if you want something, set goals and put yourself in the trajectory you want to go in. And it will happen.
I loved this blog entry where Sonders writes:
When I am not shooting, I am editing, or planning out scheduled marketing, or searching for new clients, or shooting personal portfolio projects. Make lists of goals. Without goals, you dont know where you are heading and why or what you should do. Make short term goals and long term goals. Make to-do lists that include completing current projects on time (obviously) and if/when youre done, planning out ways to expand your portfolio and ways to reach out to new clientele.
and later …
Make goals (short and long), keep to do lists, when you aren’t shooting a job you should be either shooting for your portfolio and developing a specific niche for yourself and marketing yourself to specific clientele that reflects your niche rather than the shotgun marketing approach.
I printed the entry and posted it on my vision board. This validates where I think I’m going and where I want to go.
Go check out Sonders’ portfolio here. And make goals and write yours down. Whatever it is. It’s part of the process that takes what prayer should be, and makes it a reality.

Posted by Jeremy